Virtual Shopping : Humanizing the Digital Retail Experience
The rise of technology has made shopping more convenient than ever before, but it has also made it more impersonal. Retailers are now looking to live shopping platforms to bridge the gap between the physical and digital realms, bringing customers a more personal and engaging experience. A live shopping platform, such as the live-stream shopping app buywith, offers customers a more personal and interactive shopping experience. These platforms allow customers to shop in real time while interacting with the brand representative, asking questions, and receiving live demonstrations of the products. The use of live shopping has been shown to increase customer engagement, as well as improve conversion rates, as customers are able to see and feel the products in a more tangible way. What is Live Shopping? Live shopping is a new way of shopping that combines the convenience of online shopping with the excitement of in-person shopping. In a live shopping session , a retailer showcases their p